I’m still a distant whisper — a sparkle in a creative mind, soon to become a brilliant idea. I will be rewritten and refined until I emerge as a solid concept, with a powerful narrative and a unique approach that will make me the epicentre of every gaze.

I know I will fulfil my purpose, because I hold the secret: I’ll be treated as I deserve. We, as ideas, all seek the same things — commitment, talent, care, and the finest resources to reach our highest potential.

We are the seed of change and the source of genius. We reach our fullest expression when we become exactly as we were once imagined. And for that to happen, human creativity and technological power must unite behind one, single purpose: me.

This secret was never hidden — only forgotten by many.

This is our manifesto. And none of it would be possible without our committed and passionate team — the driving force that makes every project one of a kind. A team of high-end creative and production professionals with extensive experience in the advertising industry.

Bound by the paths their careers have traced, Víctor, Judith and Alexis have come together to forge an ambitious and purpose-driven synergy — one that propels audiovisual production a step beyond.

With a career dating back to the 1990s, she has worked for the country's leading advertising film production companies and collaborated with prominent national and international directors. She has participated in campaigns for brands such as Seat, Audi, Danone, Netflix, and many more.

Passionate about her work, she continues to bring enthusiasm to each project. At Secrets, she will take care of every detail with the same dedication, because, according to Judith, that is the true secret of this profession.

He currently leads management, strategy, and production at Secrets Films and Bao Visuals, two brands he founded with the ambition of positioning them as leaders in production and advertising. His work focuses on forging partnerships, driving joint projects, and aligning the team with a clear and ambitious direction.

With over 15 years of experience in the advertising world, he has been a creative, art director, and 3D expert, always focused on achieving high visual impact. He combines strategic vision with creativity to generate impressive results.

With 25 years of experience in advertising photography, he has always sought to capture the hidden beauty of each product with a sophisticated and exquisite eye.

Convinced that any technique, old or new, can enrich the technical and creative process, in recent years he has made the leap into the audiovisual world, founding Bao Visuals. As a natural evolution, he explores new horizons, giving rise to Secrets Films, a new era with its own identity.